Brand Positioning + Claims

Brands are increasingly communicating the sustainability attributes of their company and products as expectations from consumers, regulators and investors continue to evolve. Quantis supports the development of communication strategies, sustainability positioning, brand narratives and product claims that strengthen trust and differentiate in a complex market.


We enable companies to leverage sustainability to differentiate their brands in a complex and evolving market.


Strike the right balance in sustainability communication to build trust, meet regulatory expectations and differentiate in the market.

Stakeholders aross the value chain – from consumers to customers, investors and regulators – are placing greater expectations on how sustainability is communicated. Quantis combines environmental expertise with sustainability communication and claims development to help organizations balance ambition and credibility across audiences. .

By bridging the gap between sustainability and communications teams, we translate technical insight into effective product labeling, brand narratives and communications strategies. This ensures messaging is consistent, defensible and aligned across products, certifications and emerging requirements such as Product Passports.

Our Approach in Action

For two decades, our dynamic and visionary team has partnered with organizations to connect sustainability ambition to real business outcomes.

Ready to align sustainability with business performance?

  • Sustainability communication strategy & brand narratives

    Build a reliable sustainability narrative that connects environmental expertise with effective communication. We develop audience-specific messaging and engagement strategies that translate technical insight into clear, consistent brand communication.

  • Environmental claims advisory

    Develop and activate substantiated environmental claims that align with regulations, industry frameworks and best practices. We help translate technical sustainability results into credible, tangible messaging, supported by governance models, internal training and communication assets.

  • Environmental scoring, labeling & certification

    Navigate the evolving landscape of labeling, scoring and certification with confidence. We support certification strategy, framework development and preparation for on- and off-pack labels, ensuring alignment with regulatory and voluntary requirements.

Quantis experts

    • Italy

    Alessandra Meloni

    Sustainability Principal
    • Italy

    Roberto Scalzo

    Sustainability Consultant
    • United States of America

    Julia Lyon

    Sustainability Consultant