Video: What’s business getting wrong about plastics? Ask a plastics expert.

As companies recognize the need to prioritize action on plastics, more and more are making public commitments to demonstrate this shift. But some common pitfalls stand in the way of action to effectively tackle plastics impacts. Assumptions — instead of science — too often influence the approach taken, which can lead to unintended consequences or failure to target the efforts that can bring the most positive change. So before jumping on the latest trend, there are a number of key boxes that companies should check through a science-based plastics strategy. In this video, Quantis’ plastics expert Laura Peano outlines three of the most frequent mistakes businesses make and how to avoid them.